Event-sequences are ubiquitous in marketing and other business-analytics. XMI leverages our expertise in event-sequence prediction and attribution models.
Besides lead scoring, XMI's event-sequence attribution engine quantifies the contribution of every point in the customer journey. These help you validate and trust the predictions, and allocate your resources to improve ROI.
Beyond recency and frequency (RF)
Predictive models based on hand-crafted features like Recency and Frequency can be misleading. XMI's neural event-sequence models sniff our patterns from hundreds to millions of sequences, without relying on hand-crafted features.
Data to dashboards, no code
Get informative dashboards in minutes to an hour, instead of waiting days or weeks for a Data Science team to build and deploy a predictive model.